A Study about the Effect of Charitable Donations on Corporate Performance——Based on the Empirical Research of A-share Listed Companies from 2005 to 2014
OU Shao-hua, LIU Xiao-ju
College of Business, Hunan University of Technology, Zhuzhou, 412008,China
Abstract：
By constructing a multiple regression model and using panel data of charitable donations of Chinese listed companies from 2005 to 2014, this paper investigates the effect of charitable donations on corporate performance. The results are as follows: Charitable donations have significantly positive influence on enterprise performance, and compared with the state-owned enterprises, charitable donations have more significant influence on non-state enterprises performance. This conclusion provides theoretical foundation for the company to do charitable donations well. At the same time, based on the theoretical and practical values of charitable donations, the author suggests the company can take charitable donations as a long-term development strategy.The state-owned enterprise management should be improved and the cognition of corporate social responsibility should be strengthened. The enterprises should make good use of media to convey charitable concept reasonably, and the government should strengthen the supervision and introduce some policies like improving the transparency of charity information.
OU Shao-hua, LIU Xiao-ju.A Study about the Effect of Charitable Donations on Corporate Performance——Based on the Empirical Research of A-share Listed Companies from 2005 to 2014[J] Economic Survey, 2017,V34(1): 118-123
2017 
