社会责任、社会资本与竞争力关系的实证研究—

摘要社会责任与社会资本都是提高企业竞争力的重要因素。企业通过履行社会责任,能够获得相应的社会资本,进而取得竞争优势。基于资源依赖理论,笔者以长株潭地区524家企业为研究样本,运用结构方程,对企业社会责任、社会资本与竞争力的关系进行实证研究,结果发现,企业履行社会责任可以有效提升竞争力;社会资本在这一关系中起到一定的中介作用;企业对不同利益相关者履行社会责任所获得的社会资本及提升竞争力的效果各不相同。研究结果为我国企业履行社会责任提供了指导依据。

	Service

	把本文推荐给朋友
	加入我的书架
	加入引用管理器
	Email Alert
	RSS
	作者相关文章
	曾江洪
	何苹
	雷黎涛

关键词：社会责任社会资本企业竞争力利益相关者结构方程

Abstract： The social responsibility and social capital is the important factors to improve the competitiveness of enterprises. By fulfilling corporate social responsibilities, the corporate can obtain corresponding social capital, and have competitive advantages finally. Based on the resource dependency theory, this paper researches into the relationship among corporate social responsibility, social capital and competitiveness via structural equation, regarding 524 enterprises from Chang Zhu Tan area as samples. We find that corporate social responsibility can effectively enhance the competitiveness, and social capital plays a certain intermediary role in the relationship. The effect of this activity varies against different stakeholders. The empirical implications of this study help us understand the mechanism that CSR affects competitiveness, and provide a basic guidance for CSR practice.

Keywords： Corporate Social Responsibility Social Capital Competitiveness Stakeholders Structural Equation

收稿日期 2014-06-29; 接受日期 2014-06-29;

基金资助:中央高校前沿课题研究重点项目(72150006)

作者简介: 曾江洪(1968-),男,湖南茶陵人,中南大学商学院教授,主要从事公司治理、中小企业融资与成长研究;何苹(1988-),女,广西桂林人,中南大学商学院硕士研究生,主要从事公司治理、中小企业融资与成长研究;雷黎涛(1984-),男,陕西西安人,现供职于天风证券股份有限公司,主要从事中小企业融资与成长研究。

引用本文:

曾江洪,何苹,雷黎涛.社会责任、社会资本与竞争力关系的实证研究——以长株潭地区企业为例[J]. 经济经纬, 2014,4: 110-115

ZENG Jiang-hong, HE Ping, LEI Li-tao.An Empirical Study of the Relationship among Social Responsibility, Social Capital and Competitiveness ——Evidence from Enterprises of Chang-zhu-tan area in China[J] Economic Survey, 2014,V31(4): 110-115

链接本文:

http://www.jjjw.org.cn/CN/ 或 http://www.jjjw.org.cn/CN/Y2014/V31/I4/110