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2015, Vol. 32(5): 120-125    DOI:
The Influence of Reward Size, Reward Schemes and Tie Strength on Online Referral Likelihood
ZHU Yi-min, YU Hong-yan
School of Business, Sun Yat-sen University, Guangzhou 510275, China
Received 2013-10-24  Revised 2015-09-18
Supporting info
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