Does Internet Application Promote Enterprises' Investrent in Environmental Protection?
LIAO Jinqiu1, QIU Xinfeng1,2
1. Institute of Industrial Economics, Jiangxi University of Finance and Economics,Nanchang 330013, China; 2. Institute of Industrial Economics, Jiangxi Academy of Social Sciences,Nanchang 30077, China
Abstract Based on date of the micro-data of China Private Enterprise Survey (CPES), this paper analyzes the impact of enterprise internet application on environmental protection investment and its mechanism. The study shows that there is a significant positive correlation between the use of the internet and the investment in environmental protection, which is still valid after the endogenous test and robustness test. And the heterogeneity study finds that the impact of Internet application environmental protection investment in central and western regions, manufacturing enterprises and small-scale enterprises is more obvious. Finally, the mechanism test shows that internet application plays a role in enterprise environmental protection investment through the mechanisms of technological level improvement and brand image improvement. Based on the above study, we suggest that the government should continue to urge telecom enterprises to improve broadband speed and reduce broadband charges, help enterprises improve the levels of Internet application and promote the transparency of environmental information disclosure and the normalization of public environmental supervision so as to encourage enterprises to increase investment in environmental protection and achieve green transformation.