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2016, Vol. 33(2): 113-118    DOI:
The Formation and Influence Mechanism of Customer Value in Online Brand Community
CHEN Li-hong1, ZHANG Yan2, YAN Xin-feng3
1. Management College, Donghua University, Shanghai 200051, China;
2. School of Business Administration, Henan University of Economics and Law,Zhenzhou 450046, China;
3. International Cultural Exchange School, DonghuaUniversity, Shanghai 200051, China
Received 2016-03-28  Revised 2016-03-28
Supporting info
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