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2015, Vol. 32(6): 108-113    DOI:
An Empirical Research on Brand Attachment Effect on Customer Behavior Intention of Young Group in China ——Based on Mediating Effect of Brand Commitment
FAN Zhi-guo,GUO Jing-li
School of Management,Tianjin University of Technology,Tianjin 300384,China
Received 2015-11-12  Revised 2015-11-12
Supporting info
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