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| 2012, Vol. 1(2): 125-129 DOI: | ||
| An Empirical Study on the Relationship among Involvement Antecedents,Involvement Extent and Purchase Willingness of Consumers | ||
| LENG Xiong-hui | ||
| School of Economics and Management, East China Jiaotong University, Nanchang 330013, China | ||
| Received 2011-07-10 Revised 2012-03-13 | ||
| Supporting info | ||
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