Abstract This paper analyses the influencing factors of Cooperative’s social responsibility in the case of planting cooperatives in Shannxi, Henan and Shanxi province by structural equation model. The results show that characteristics of directors, organizational development ability and external support can significantly improve the overall performance of Cooperative’s social responsibility. The effect of external support is the biggest, followed by characteristics of directors and organizational developing ability. Thus enhancing the level of external support and supervision as well as training and stimulating the directors are effective ways to improve farmer specialized Cooperative’s social responsibility.
2017, Vol. 34 
